Digital marketing quiz – test your knowledge
The rise of smartphones and social media has kick started a mass migration of products and services into the online …
Tag: Digital Marketing
Will ChatGPT Transform Content Marketing? 3 Reasons Why The ‘Human Touch’ Is Still Important
By Staff writer
Could content marketers become redundant? On the back of OpenAI’s newest bot release, ChatGPT has become something of a celebrity …
Growing business success through friendship, kindness and love
By Staff writer
Real Business meets serial entrepreneur and self-made man Jonny “Fizz” Welch to talk about his unique marketing agency, life pre- and post-Covid and how he and his team are helping businesses grow through friendship, kindness and creative passion.
The best affiliate marketing books every SME should read
By Olly Goodall
Real Business curates a selection of the best affiliate marketing books every SME should read and why.
5 digital marketing books every SME owner must read this year
By Staff writer
Whether you’re a digital marketer or not, reading these books will help you run your business.
Keep these seven skills in mind when recruiting for innovation
“The road to three per cent,” a CBI report, has claimed Brexit could diminish access to funding and collaboration, ?damaging our influence overseas?. With its warning in mind, more companies have started recruiting for innovation.
Your new website sucks, and here’s why you don’t need one
By Staff writer
Everywhere we look, we are being told we need a new website campaign, digital marketing, to be at the top of Google. If you don’t, your world will crumble.
Classic repeat social media mistakes made by SMEs
By Staff writer
When it comes to social media mistakes, SMEs tend to repeatedly make the same blunders, so you might want to rethink your social media policy.
How merchants can avoid pitfalls of marketing in the online world
By Steve Wilson
For any organisation looking to set up a new online business or expand an existing one, there are a host of challenges to overcome – failure to tackle these factors can result in companies looking unprofessional and falling foul of consumer protection law.
Five years in: Instagram is the epitome of line-of-sight marketing for the digital age
In just a few years, Instagram has achieved a lot, having been acquired by Facebook for $1bn and overtaken Twitter’s user base. As 6 October marks the fifth birthday of the photography app, we take a look at the evolution of the business and how it’s become a powerful digital marketing channel.