Subscription-based pet supply store PetShop.co.uk has grown from a family-run business to be one of the largest in its sector thanks to investing in an all-encompassing tech system to keep pace with its growth.
Sainsbury's launched its first ever till-free shop. No checkouts, no queues, no stress. But what does this mean for retail staff
Our love affair with traditional social media channels has begun to wane. High-profile news about data misuse, its negative impact on young mental health and the promotion of fake news and fake users mean that the honeymoon period for social media is well and truly over. Both businesses and consumers alike are starting to question what's really at the core of their relationship with channels like Facebook, Twitter, Instagram, and Snapchat.
Trust is the very basis of successful sales execution. Without trust your customers are unlikely to be committed to the sales process, resulting in a sales pipeline which is patchy, unpredictable, impossible to forecast and therefore hard to strategise. In this article, I'll reveal how sales managers and salespeople can eliminate guesswork from their sales and turn trust into the ultimate mastership of their sales.
Large businesses in the UK make up just 0.1% of the overall business landscape but equate to 48% of turnover illustrating their market dominance and the challenge at hand for smaller businesses to face. So, in a world of Amazon, Sainsbury's and John Lewis, is there room for SMEs anymore The answer is yes, and SMEs can use their more personable qualites to drive sales through a quality customer care experience.
Instagram recently announced its new checkout feature: ?buy from brands without leaving Instagram" the announcement declared! This is great news, right" With customers no longer having to go through the awkward process of leaving the app, brands are sure to see a higher purchase conversion rate, but will SMEs feel the benefit of this new sales based innovation?
Increasing competition has been putting pressure on marketers to deliver better results and create competitive advantages. This can be a tall order, especially for marketers working for ventures without dedicated IT support or business intelligence teams.
Social media ad spend is set toincrease by 40%?(+ £1.3bn) by 2020. In short: it's a pretty big deal. But against this increasingly competitive, over-communicated tidal wave of messaging, what is the guiding North Star for brands to cut through the noise and resonate online
Business cards and social media are both about making connections. They are also about looking the part.
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