Trust is the linchpin of any successful business. But as we move to a digital society, businesses must learn to build that trust without the luxury of human interaction. We take a look at the growing importance of logo and design in the digital age.
By Louis Saha
FIFA is hoping that years of corruption scandals and turbulence will finally be brought to an end by the election of a new president. But according to former football player Louis Saha, the move won’t solve anything.
What is needed, but is still often lacking, is a strategic approach to mitigating cyber crime risks. Finance professionals should thus play a leading role in defining certain key areas of such an approach.
By Simon Dalley
Customers are now more savvy and cynical than they’ve ever been before, so you’ve got to be thinking about how you can introduce the human touch to your branding. We look at examples from Airbnb, Coca-Cola and more that you can take on board.
By Andrew Moore
I was reading an article last month about a creative agency, Potato that has ditched the traditional nine to five model. There are no fixed working hours and staff are allowed to turn up and leave work whatever time they like – as long as the work gets done.
How do you maximise your company’s ecommerce potential in 2016″ While there is obviously no generic solution, there is value in evaluating the generic approach your company is taking towards achieving continual growth.
By Simon Brooke
The demand for customer review websites that help consumers to find reputable tradespeople and post reviews of those they’ve used is growing exponentially – including VouchedFor.
By David Craik
By carefully watching tango dancers you can ensure any major changes in your business succeed.
To unlock business potential, British sharing economy trade body SEUK has revealed Oxford University as a partner that will work with it to develop a “trustmark” to boost consumer adoption – a move backed by Sajid Javid and Anna Soubry.
There are now over 4.2 million people across the UK working from home, according to the TUC, which is up by more than 800,000 since 2005.
