Five UK brands that have nailed Instagram advertising
It seems Instagram marketing services can do no wrong, as its advertiser base has doubled to reach a new milestone of two million active users.
Tag: Social Media
Social commerce given new push in the UK as shoppable video hits social media
Social commerce has been given a new push in the UK, with shoppable video service Smartzer taking its tech to social media.
How to interact with millennials without alienating your audience
By Staff writer
It’s incredibly important that you don’t miss out on how to interact with Millennials (also referred to as Gen Y) this age group is responsible for an estimated $200bn spending power alone.
How a Facebook community of 1.2m was built for Uplifting Content
Ione Butler is a trained performer, but despite a passion for acting, giving leads her heart, which is why she’s developed Uplifting Content, a Facebook community and business that share her beliefs.
Half of UK SMEs are passing up SMS marketing opportunities
When it comes to marketing opportunities, around 98 per cent of branded or business-related texts are opened by mobile users, and 90 per cent are read within three minutes of being received.
The Junkyard Golf journey from pop-up to 12,000 sq ft leases
In two short years Junkyard Golf has gone from a booze-induced experiment to a business forecasting revenues of £12m next year quite a ride for a company which has its origins in reusing rubbish.
When brand ambassadors backfire in spectacular fashion
The modern-day obsession with brand ambassadors make sense they help sell products. But what happens when things don’t go according to plan?
Can Waldo do a Dollar Shave Club and dominate the contact lenses market?
Set up by 28 year-old Ashleigh Hinde, contact lenses business Waldo is taking on big pharmaceuticals with a customer service-focused subscription offering.
We now have two billion Facebook users, reveals Mark Zuckerberg ?’so what’s next?
The business potential of social media continues to grow, as Mark Zuckerberg reveals there are now two billion Facebook users.
Invest in defining your brand or have potential customers snatched away
By Staff writer
In today’s highly competitive, digitally-powered marketplace, the temptation for any business can be to “get out there” with a splurge of marketing activity to build profile and presence. But one of the most important things to do is step back and try defining your brand.