In order to support “stakeholders in town city communities”, a five-year digital strategy has been created by the Digital High Street Advisory Board to encourage a focus on web and mobile connectivity, which could unlock £18.8bn in revenue for SMEs.
A year after introducing a Bluetooth-connected Oral-B toothbrush and accompanying app at Mobile Word Congress, consumer products firm Procter & Gamble has returned to the technology trade show in Barcelona with a software development kit for third party firms.
New BlackBerry Leap smartphone, which comes equipped with a battery that lasts “25 hours of heavy use”, claims to be designed for young mobile professionals and companies who value security and privacy.
Consumer demand for phablets – smartphones with a 5.5-inch screen or larger – is being driven by a hunger for multimedia content, and businesses have an opportunity to capitalise on the trend.
BlackBerry went back to its business-facing roots over the past year, and its latest innovation for companies comes in the form of a cross-platform enterprise mobility management cloud for SMEs across iOS, Android, Windows Phones and BlackBerry 10.
UK parenting startup Funifi has introduced a mobile app to make chores a fun experience for children, working in partnership with Unilever through its Foundry scheme, which provides technology innovators support, experience and investment.
Brits are set to spend £14.95bn via mobile devices in 2015, driving a huge 77.8 per cent increase on 2014, while the mobile commerce spend in Europe on the whole is set to rise by 88 per cent this year.
Companies that ignore digital customer engagement including web chat, social media, text, smartphones, apps and video within the next two years risk losing customers to tech-savvy rivals.
British feelings towards wearable devices vary greatly, as some people think the technology is embarrassing and ugly, while others believe the gadgets make owners look intelligent and cool – here’s what the UK’s businesses need to consider.
Digital will account for 50 per cent of the UK’s advertising spend this year, according to a new advertising forecast from Strategy Analytics.
