Ahead of International Women’s Day, BrewDog announced the release of the satirically dubbed ?beer for girls,” Pink IPA, via Twitter. It was meant to be a clarion call to close the gender pay gap and to expose sexist marketing.
Over 150 former winners and finalists of the Amazon Growing Business Awards including Girl Meets Dress, Bulldog Skincare and Larsson & Jennings are coming together to celebrate the awards” 20th anniversary with an exclusive Festival of Ideas and party on 22 May.
By Staff writer
Social media is here to stay for the foreseeable future. In fact, by 2019 it is estimated there will be around 2.77bn users worldwide. But before proceeding with your social media investment, planning is essential for ensuring that your efforts will be effective right from the start.
By Mike France
Black tie dress code and glamorous locations, industry awards are a great opportunity for business promotion but only if targeted in the right way.
Brand design agency Bulletproof was recognised at the Amazon Growing Business Awards last year as the Creative Industries Business of the Year. We found out why.
Home broadband has steadily been rising on our list of priorities as employers and staff embrace remote working. However, many have become wary of their chosen provider.
Research from the Advertising Standards Authority unveiled that consumers were being misled by broadband speed claims, so alongside the Committee of Advertising Practice it called for providers to demonstrate speeds referred to in marketing campaigns.
Instagram has garnered over 700m users worldwide, making it the platform of choice for numerous brands. Some retailers, however, do a better job at engaging people, with the British elite having been highlighted by Iconosquare.
We take a look at how giants Netflix, Facebook and Apple, crowned the most talked about brands among those aged 18-34, engage and retain millennials.
By Staff writer
It’s all well and good winging it on occasion; we all do it and it can work well. Sometimes. However, if you don’t have any end goals in sight or you haven?t set out any real KPIs to target,
