By Staff writer
Many baby-boomer bosses find the world of millennials completely alien. While it’s not necessary to understand their penchant for niche podcasts and emoji code, managers need to grasp the changes millennials are making to the workplace.
Rant & Rave chairman Nigel Shanahan made some big changes in 2017, driven by a desire to revolutionise customer feedback to improve brand engagement.
A survey of UK employees in nine regions around the world has found that British staff are some of the least likely to be fully engaged at work.
By Staff writer
The way businesses interact with customers has drastically changed in the last decade, due to the rise of mobile and other technologies.
New research has suggested that customers whose first purchase is discounted by more than 30 per cent are less likely to make repeat purchases from that brand.
By Staff writer
It’s common knowledge that understanding and fulfilling a consumer’s needs equates to a happier, more satisfied and loyal customer. However, this can be overlooked, or even unwittingly neglected, resulting in angry customers.
By Staff writer
According to studies, traditional brand fidelity is declining. This is bad news for large, established players. But it’s a golden opportunity for SMEs to capitalise on a new phenomenon… “loyalty as you go”.
By Staff writer
Encouraging employees to get on board your learning and development strategy is crucial as loyalty isn’t common now. Workers can pick and choose which jobs to take particularly in stronger economies.
By Staff writer
Despite the rise of influencer marketing, we live in a world where disinformation is now a frequent issue across many forms of media, which is a topic that has certainly been in focus over the past few months.
By Staff writer
Freezing weather, broken resolutions, that Christmas weight that just won’t shift” you can see why January is renowned as the most depressing month of the year – no wonder job searches and applications now peak as Brits try and find a way to do something positive. So here’s how to keep the staff exodus at bay.
