We sat down with Norwegian Air’s UK head of sales Dominic Tucker to discuss what the airline believes are the chief demands of business travellers and why the US is now easier than ever to access.
What are human factors If you don’t know, you’re not alone – they’re the cause of 80 per cent of incidents in the workplace. Real Business spoke with Neil Clark, founder of Integrated Human Factors (IHF), about how he applied his experience in the Royal Air Force and engineering to clients like the NHS.
As part of our efforts with Microsoft to locate 30 Digital Champions displaying some great examples of embracing digital means, we talked to Nosh Detox founder Geeta Sidhu-Robb about what tech is needed to help boost a company in the food industry.
User Replay is a digital customer experience management business based in Reading and San Francisco – as a fast-growth company, the management is eager to encourage activity among staff, which has been helped with a “magic desk”.
We can all remember that London won the fierce bid for the Olympics 2012, an event that saw the UK unite. Design is a key weapon of such a crusade and Brand Oath is the British branding startup that went from arming global cities with aesthetically pleasing campaigns to grow by looking at the domestic market.
The fitness sector isn’t immune to change, but Real Business found the weapon used to challenge large gym chains is to keep things small and simple with a “boutique” approach.
Indeed, running a startup business is pretty enjoyable, but unless you turn this into a real business then let’s be honest, it won’t last very long. But how can you make your venture a real business We conducted a handful of interviews to find out how successful companies climbed the ladder and transformed by managing finances.
After Real Business was granted exclusive early access to a report looking at the impact of reward-based crowdfunding both in the UK and around the world, we quizzed its lead author Barry James about the scope of his statistics and the impact crowdfunding could have in the future.
Our Microsoft 30 Digital Champions project continues, and confectionery brand Mallow & Marsh is the next company on the list. Chief whisk Harriot Pleydell-Bouverie revealed how she is able to introduce a working pattern so flexible that the staff don’t have a holiday allowance.
So you’ve spent years building your business from the base up, acquiring customers, closing funding rounds and building the team. After deciding the company needs a fresh new look, how do you go about doing that to an established company worth a nine-figure amount
