Has Remote Working Changed B2B Purchasing Forever?
There’s a significant power shift happening in B2B purchases, with the pendulum swinging firmly in the employee’s favour. With 82% of corporate purchasers wanting the same experience they have as consumers, long gone are the days of having to phone up the only trusted provider for some new stationery. Staff want to control who they buy from and when. For most, price is second to getting the best product or services as soon as possible.