Facebook has introduced a new slideshow video ad format, which will allow companies to integrate images into their social media video marketing efforts – a development designed to provide small businesses with more flexibility and opportunities.
To provide you with the inside scoop on what Facebook is planning in the way of business services, we took a trip to the social media company’s London base to speak with SMB director for EMEA Ciaran Quilty about Pages, advertising and the exploding medium of video.
After demonstrating success in helping the likes of Evian, T-Mobile and Adidas create and distribute viral videos, London-based Unruly has been acquired by News Corp in a deal worth £114m.
By Peter Veash
Peter Veash, CEO of The BIO Agency, discusses why the travel industry is yet to tap into the potential of technology to create a more streamlined customer experience.
By Garth Haley
As you will have no doubt noticed when scrolling down your personal Facebook news feed, the number of videos being shared on social media is increasing. This is because video provides the perfect medium for quick, accessible, informative, and most importantly, sharable content.
Five years ago, Everline Future 50’s Big Sofa’s founders looked into the future and predicted that video would become the next big communication platform within five to ten years. Five years later, Big Sofa is supporting the visual developments and services of household organisations including the UK government and British Airways, securing its place as one of the Everline Future 50.
The social video phenomenon has provided the basis for a great deal of new businesses, and now Grabyo is providing a way for big broadcasters to control flow.
