The Importance Of Having A USP In Business
USP stands for Unique Selling Point (or a Unique Selling Proposition – both mean the same thing) and it’s a …
Tag: USPs
The questions that need answering to establish the USPs of your company’s app
By James Tee
As an entrepreneur you need a mobile app that is better designed, better built and better delivered than every other app available. From the first mobile app in 2008 to the millions available today, what we browse in app stores and download to our devices are results of years of development by other app entrepreneurs, who continue to define and refine their unique selling propositions (USPs).
Top tips for 2016 from The Apprentice winner Mark Wright
Mark Wright, winner of The Apprentice 2014 and CEO of digital marketing agency, Climb Online, reflects on his first year in business with Lord Sugar, and shares some top tips for new winner, Joseph Valente, and business startups in 2016.