Is the UKs business backbone really maximising brand
Giles Redmayne, business director at Purpose, explains the value of branding and argues that mid-sized firms must place it at the core of the business.
Giles Redmayne, business director at Purpose, explains the value of branding and argues that mid-sized firms must place it at the core of the business.
By Alice Yehia
Britain’s economic recovery has accelerated in the last quarter of 2013, boosted by a pick-up in business investment and trade, new research revealed.