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Tag: Surreal Business

Knowing you’ve got great company culture – how a janitor helped put a man on the moon

September 1, 2016

By Shane Schutte

A positive corporate culture is much more important than one might think, and managers would do well to understand that it’s both necessary for increased efficiency and appreciated by the workforce. We’ve rounded up a few examples of what wonders it leads to.

Learning from the automotive greats about reputation

August 31, 2016

By Shane Schutte

The RepTrak system measures a company’s ability to deliver on expectations. And while it suggested consumer confidence in UK firms is at an all time low, it revealed how most of the automotive industry was jumping from one success to another.

Refined Garmin smartwatches for adventurers and athletes priced at 1,000 each

August 26, 2016

By Zen Terrelonge

Consider yourself an athlete or adventurer of the new age Garmin has you covered as it blurs the lines with a “refined” smartwatch line designed for activity lovers, which will cost around £1,000 per timepiece.

Your choices when Siri mispronounces your name: Go with the flow or call Apples Tim Cook

August 24, 2016

By Shane Schutte

Some us have been there before, that awkward moment when Siri decimates your name – or someone else’s – and causes those around you to break down in tears and laughter. But while we merely put up with it, Barbra Streisand could easily whip out her phone and give Apple CEO Tim Cook a call.

Unlikely organisations have piggybacked the Olympics and Notting Hill Carnival

August 24, 2016

By Zen Terrelonge

You may think it tough for your firm to find a relevant tone of voice to capitalise on current affairs with, but we’ve got examples of big name, but unlikely, organisations that have embraced the success of Team GB during the Rio Olympics 2016 and the party mood of the forthcoming Notting Hill Carnival.

Possible lies and talk of tax exiles: Richard Branson and Jeremy Corbyn wage war

August 24, 2016

By Shane Schutte

They actually went there! Jeremy Corbyn may have lied about finding no seats on his horrible train journey with Virgin Trains, Richard Branson lashed back with counter evidence and Sam Tarry, the man in charge of Corbyn’s leadership campaign, decided his comeback would involve dubbing Branson a “tax exile”.

Behind the scenes tour: Exploring the magic of a US toy inventors workshop

August 24, 2016

By Zen Terrelonge

Ever wondered what takes place in a toy inventor’s workshop One that has operated in the US over a period of almost 30 years I did – which is why Real Business was granted a tour of Chicago-based Big Monster Toys with CEO and president Don Rosenwinkel.

12 questions CEOs should want to be asked when interviewing

August 24, 2016

By Jonathan Richards

It’s always immediately obvious to me whether the candidate across the table from me is serious about working for my company, by the response I get when at the end of the interview I ask: “Do you have any questions for us ”.

The five times big businesses tried to trademark specific words

August 17, 2016

By Shane Schutte

After the UK Intellectual Property Office (IPO) surprisingly approved of Specsavers’ trademark of “should’ve,” we took a look at companies that succeeded in monopolising one word.

Rapping founder hopes to inspire the next generation

August 15, 2016

By Shane Schutte

In 2015, hoping to boost awareness for his brand, Jimmy’s Iced Coffee founder Jim Cregan rapped about how he made his drinks – and is now hoping a second rendition will inspire the next generation to follow suite.

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RealBusiness — Telling the truth about SME Life

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

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