Five steps for creating a solid marketing plan
By Staff writer
Executing an effective marketing plan from scratch can be tricky, but here are five important steps to get you on the way to sales success.
Tag: Strategy
My new acquisition was time consuming but vitally important
Having bought back the business he founded earlier in 2016, Harry Br?njes explains why Premier Medical is on the acquisition trail and what that involves.
Is being too self-reliant harming your business?
By Staff writer
“Work hard, play hard” is closer to an aspiration than a reality for many UK’s business owners. It’s well known that bosses find little time to step away from their desks, often working long hours and foregoing holidays to ensure their business runs like clockwork but is being too self-reliant harming your business?
Pressing on with global business growth in an era of uncertainty
By Staff writer
According to business consulting firm Boston Consulting Group (BCG), while business growth remains essential, it’s more challenging given the uncertain global environment and ongoing disruption. So what does this mean for global business growth?
Founders Diaries: Introducing Flame Heating Spares MD John Savage
By John Savage
As the IoD’s Young Director of the Year, John Savage is an inspiration for all and will be chronicling the Flame Heating Spares growth in Founders Diaries.
We can’t rest on our economic success laurels
We ve had lift off at Heathrow, the green light from Nissan and economic success has grown in the three months since the European Union (EU) referendum.
Six must-know content marketing tips for businesses to take advantage of
By Staff writer
As a growing business your strengths lie in whatever your company is about, whether it’s selling handmade cards, offering a counselling service, or walking dogs. Whatever the sector, here are six must-know content marketing tips.
Creating a customer service strategy to add real business value
By Staff writer
Failing to deliver to clients can cost businesses dearly. But creating a customer service strategy that adds real value to a company can help ensure operations and loyalty thrive.
Outrageous rural broadband and the need for protection againstBT-style service failure
Real Business spoke with Hubert Da Costa, vice president EMEA at Cradlepoint, who unveiled the woes of rural broadband and the need for a better technology strategy after BT showed how easy it was to experience service failure.
Making a quantum leap The art of securing major partnerships
When you’re first starting out, looking for corporate partners may be quite low down on your priority list. However, when you think further about your firm’s growth strategy, the idea of partnering with a well-established brand seems like a very sensible way to de-risk the business.