Snapchat for SMEs: Meet the brand cutting the app down to size
Tom Everson, head of Paid Media at retail brand Lounge Underwear, tells us why new Snapchat technology is becoming popular among SMEs.
Tom Everson, head of Paid Media at retail brand Lounge Underwear, tells us why new Snapchat technology is becoming popular among SMEs.
A business mishap or a PR stunt gone wrong they happen even to the biggest companies. In terms of building a trusted brand, there’s a lot to be said by how a business chooses to handle a PR crisis.
By Staff writer
Social media is here to stay for the foreseeable future. In fact, by 2019 it is estimated there will be around 2.77bn users worldwide. But before proceeding with your social media investment, planning is essential for ensuring that your efforts will be effective right from the start.
By Staff writer
Since the huge market sell-off of tech companies earlier this year, Snap the company behind Snapchat has joined the rollercoaster ride of tech giant share prices.
In surveying a group of business leaders, it was found that 46 per cent do not see the use of Twitter any more the main criticism being that there is a ?lack of useful engagement” on the platform.
Timothy Armoo has a world domination mission for his Snapchat-based advertising business Fanbytes, which the 21-year-old serial entrepreneur and computer scientist will achieve by fending off the competition ?old people .
Launched just over three years ago, the news of Twitter-owned Vine closing down has shocked many, and the loss of the six-second video app should be a moment of clarity for every business leader.
By Staff writer
Snapchat has hired bankers to prepare for an IPO that could value the firm at between $20bn and $35bn. That’s not bad for a social media site that was founded just five years ago, so what can we learn from Snapchat and its climb to success?