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Contact Us FREE Newsletter

Tag: Snapchat

Snapchat for SMEs: Meet the brand cutting the app down to size

September 17, 2018

By Annie May Noonan

Tom Everson, head of Paid Media at retail brand Lounge Underwear, tells us why new Snapchat technology is becoming popular among SMEs.

What do Facebook, KFC, Snapchat and the Trumps have in common?

July 10, 2018

By Letitia Booty

A business mishap or a PR stunt gone wrong they happen even to the biggest companies. In terms of building a trusted brand, there’s a lot to be said by how a business chooses to handle a PR crisis.

Guarantee a return from your social media investment from the start

February 12, 2018

By Staff writer

Social media is here to stay for the foreseeable future. In fact, by 2019 it is estimated there will be around 2.77bn users worldwide. But before proceeding with your social media investment, planning is essential for ensuring that your efforts will be effective right from the start.

Lessons from Snapchat on volatility of tech share prices

November 29, 2017

By Staff writer

Since the huge market sell-off of tech companies earlier this year, Snap the company behind Snapchat has joined the rollercoaster ride of tech giant share prices.

Forget Twitter: Scaleups must embrace other social media platforms

October 25, 2017

By Letitia Booty

In surveying a group of business leaders, it was found that 46 per cent do not see the use of Twitter any more the main criticism being that there is a ?lack of useful engagement” on the platform.

Fanbytes founder: I was right about Vine closing, and reckon Twitter will go same way

February 2, 2017

By Zen Terrelonge and Shan? Schutte

Timothy Armoo has a world domination mission for his Snapchat-based advertising business Fanbytes, which the 21-year-old serial entrepreneur and computer scientist will achieve by fending off the competition ?old people .

Move it or lose it: We should all learn from Twitter-owned Vine closing down

November 2, 2016

By Zen Terrelonge

Launched just over three years ago, the news of Twitter-owned Vine closing down has shocked many, and the loss of the six-second video app should be a moment of clarity for every business leader.

Investment advice entrepreneurs can learn from Snapchat

October 28, 2016

By Staff writer

Snapchat has hired bankers to prepare for an IPO that could value the firm at between $20bn and $35bn. That’s not bad for a social media site that was founded just five years ago, so what can we learn from Snapchat and its climb to success?

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RealBusiness — Telling the truth about SME Life

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

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