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Tag: PR Stunts

Was this hotelier right or wrong for reaction to blogger’s email proposal?

January 30, 2018

By Zen Terrelonge

An online encounter between a blogger and a hotelier has gone global and it’s left people divided over who’s right and who’s wrong.

Is this the best Halloween marketing effort of 2017?

October 30, 2017

By Zen Terrelonge

There’s no love lost between Burger King and McDonald’s, and it seems that BK has seen Halloween as an opportunity to toy with its opponent once more. Could it be the best Halloween marketing effort of the year?

Pop-up beach opened in tube station to encourage use of annual leave

April 4, 2017

By Zen Terrelonge

A study has found most Brits don’t use all their annual leave, which has resulted in a pop-up beach fused with virtual reality to launch in a London Underground station.

Flash mob promotes luxury serviced apartments to business travellers

December 8, 2016

By Zen Terrelonge

New hospitality brand CitySuites sought to spread some seasonal cheer, and awareness of its luxury serviced apartments, by using a festive flash mob to reach business travellers.

Trick or treat” Frighteningly creative Halloween marketing campaigns

October 28, 2016

By Zen Terrelonge

The 31 October is fast approaching and, as things prepare to go bump in the dark, we ve rounded up a handful of companies that got rather creative with Halloween marketing campaigns this year.

The five best Blue Monday marketing campaigns created by big brands

January 19, 2016

By Zen Terrelonge

Monday 18 January was no ordinary start to the week – indeed, the day was dubbed Blue Monday, “the most depressing day of the year”, which a handful of brands capitalised on with marketing campaigns designed to spread cheer among despondent consumers.

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RealBusiness — Telling the truth about SME Life

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

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