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Contact Us FREE Newsletter

Tag: Perception

Perception is only half the battle for a gold-plated reputation

August 7, 2018

By Charlie Mullins

When I set up Pimlico Plumbers in 1979, plumbing didn?t have the best reputation, plagued by cowboys turning up in rusty vans. I had to change this perception if I was to stand any chance of winning, and keeping, work.

What England manager Gareth Southgate can teach you about leadership

August 1, 2018

By Staff writer

The England team’s achievements are a testament to Gareth Southgate’s leadership qualities, skilfully using his own experiences of success and failure in the sport to create a team that performed under enormous pressure.

The Goldilocks effect: What can we learn from gender perceptions in film

May 15, 2018

By Shane Schutte

When screenplays depict women as eye-candy lacking in confidence also the creation of female writers hoping to appeal to the wider industry you know there’s a gap in gender perception.

Why it pays for SMEs to build positive employer brands

February 8, 2018

By Staff writer

Tony Gale, HR solutions expert at Access Group, shares thoughts on how SMEs can learn from corporate giants to develop an employer brand of their own.

Black History Month: How UK leaders are approaching corporate diversity

October 18, 2017

By Shane Schutte

In the midst of Black History Month, we put our feelers out to see how leaders are approaching the subject of corporate diversity.

Understanding the differences in language is more important than you think

October 4, 2017

By Shane Schutte

There’s no denying that English is seen as a must-know language in the business world, but if you’re going to work with companies in other countries, or hire staff from across the world, then you need to understand some of the intricacies behind their speech.

Creating a compelling personal brand in five steps

September 5, 2017

By Royston Guest

Royston Guest, a global authority on growing businesses and unlocking people potential, unveils five effective methods sure to boost your personal brand.

Perception of external funding needs to change

June 12, 2017

By Shane Schutte

We’ve long deemed access to be the biggest barrier to external funding, but a survey has claimed it’s a false perception.

What’s ahead of us is certainly challenging; but with challenge comes opportunity

November 28, 2016

By Charlie Mullins

After chancellor Philip Hammond’s economic reality check last week, it looks like the UK’s entrepreneurial army will have to roll their sleeves up and accept the challenge of pulling the country out of the mire again.

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RealBusiness — Telling the truth about SME Life

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

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