With Easter fast approaching, Real Business spoke to Jay Rawal, one half of the brother-and-sister team behind luxury British chocolate brand, The London Chocolate Company.
In attempting to become the first true lifestyle brand in cycling, Simon Mottram is taking Rapha around the world and posting record revenues in doing so.
By Paul Sloane
The fans packed into the Olympic Stadium in Mexico City in 1968 saw something they had never seen before. An athlete competing in the men’s high jump went over with his back to the bar. The 21 year old American man, Dick Fosbury, won the gold medal with a leap of 2.24 metres – and set a new Olympic record.
You may think it tough for your firm to find a relevant tone of voice to capitalise on current affairs with, but we’ve got examples of big name, but unlikely, organisations that have embraced the success of Team GB during the Rio Olympics 2016 and the party mood of the forthcoming Notting Hill Carnival.
Watching British long-distance runner Mo Farah romp to victory in Olympics 10,000m final, after falling earlier in the race, got me thinking: should we all be ready for setbacks and know how to respond accordingly
Sitting at home watching Usain Bolt saunter into a packed stadium then sprint the 100 metres in super-human time, it’s easy to feel that life as an Olympic athlete is worlds apart from those of us who sit behind a desk running a business.
By Simon Brooke
There’s too much talk today about embracing failure, according to Matthew Robinson, group development director at digital content provider The Moment, who is also of the belief that the idea is misplaced.
