SME Culture Leaders 2018: Judge Alex Currie on knowing what makes your business unique
Beyond its moustachioed mascot, GoCompare has built its business on the foundation of a strong company culture.
Beyond its moustachioed mascot, GoCompare has built its business on the foundation of a strong company culture.
Having completed the sale of her price comparison business Gocompare to esure, giving it a valuation of £190m, Hayley Parsons sits down with Real Business to relive the journey and explain the firm’s innovative marketing strategy.