By Staff writer
Decisions are the perennial facet of the human psyche should I or shouldn?t I” While the consequences of making a poor sandwich or movie choice are relatively immaterial, the wrong business decisions could have significantly worse implications.
By Staff writer
While Prime minister Theresa May takes every opportunity to point out that Brexit means Brexit?, we still don’t know what Brexit” actually means, nor do we know what will happen to business. But while the natural reaction for margin-conscious SMEs is to raise prices, bosses should instead focus on customer data.
New research complied by Perfecto has revealed which platforms are being most utilised by growing businesses when it comes to digital testing plans with YouTube, Facebook and WhatsApp leading the way.
By Staff writer
Brands have been collecting our personal information ver websites for years, using it for marketing purposes so as to offer a better customer experience.
By Karl Sigler
Fraudulent emails are mostly nothing more than the obvious attempt by a “Nigerian Prince” to gain some cash. However, professional cybercriminals are increasingly using email fraud to target businesses, using coordinated, pinpoint attacks rather than spam blasts.
By Jason Yang
Many successful businesses aspire to develop a global strategy and expand into new territories. This move can be for various reasons, often to increase global market share, lower manufacturing costs or diversify customer base.
By Rick Jackson
Rick Jackson, the CMO of data analytics firm Qlik, talks about how small and medium sized business leaders can make better use of the data available to them.
As the co-founder of business information and intelligence platform DueDil, Damian Kimmelman is well placed to observe which sectors of the market are most likely to experiment with new technology – and it’s medium-sized businesses leading the way.
Trading overseas can have many benefits. But finding those international leads can be so difficult, and so prohibitively expensive, that many exporting businesses feel landlocked. The question is, where to begin
By Dan Taylor
Technology is rapidly evolving and revolutionising how we all do business. As more devices and software become available, all offering to radically improve “business as usual”, companies are increasingly desperate to get the latest tech.
