Five ways AI will boost your marketing efforts
While many fear AI will result in numerous job losses, WebsitesThatSell is convinced it will enable companies to become more innovative and creative particularly when it comes to marketing.
Tag: Customer Behaviour
Toys R Us and Maplin the sorry tale of retail has lessons for other sectors
By Staff writer
Another month and another set of retailers falling prey to the fast-changing world of business. With Toys R Us throwing the toys out of the pram and Maplin losing its spark, the debacle goes on.
The data management dilemma and how to overcome it
By Staff writer
Mike Richardson, managing director EMEA at Maximizer CRM, outlines some key dos and don’ts to help bosses navigate their way to successful data management.
Location insights can piece the consumer puzzle together
By Staff writer
It’s time for companies to stop making assumptions about customers behaviour and interests, and start making use of location insights.
The science of sales: Understanding client buying motivations
By Staff writer
In the second of a four part series, global recruiter Michael Page and sales training business SalesGym 360 have joined forces to discuss how understanding client buying motivations can help you sell on value.
Expedia fights customer frustration with opening of Usability Lab in London
Online travel business Expedia has opened a Usability Lab in London to tackle customer frustration and get a thorough grasp of consumer behaviour across its numerous apps and websites.
How reinventing spaghetti changed the way the food industry thinks about making you happy
“There is no perfect product, only perfect products.” This little nugget of advice comes from the 70s – and makes far more sense after you hear the tale of Howard Moskowitz.