How SMEs can cross new frontiers and boost revenue

By Staff writer

Imagine zooming all the way to Mars, only to realise you’ve left your spacesuit at home. It sounds absurd but it is happening with SMEs in the tech sector. After coming a long way, some are unable to take the next step. It’s all because something vital is missing and it’s time to cross new frontiers.

Getting value and success from your CRM investment

By Staff writer

It’s not as if customer relationship management (CRM) solutions are anything new many organisations have invested in it. The purpose of that investment has been anything from having a basic systems of record through to serving customers better. So what has changed

Dealing with Brexit uncertainty” Focus on customer data

By Staff writer

While Prime minister Theresa May takes every opportunity to point out that Brexit means Brexit?, we still don’t know what Brexit” actually means, nor do we know what will happen to business. But while the natural reaction for margin-conscious SMEs is to raise prices, bosses should instead focus on customer data.