With Zappar, augmented reality will no longer be the preserve of big businesses

By Shane Schutte

Mobile tech analysis company Juniper Research predicts that the worldwide number of augmented reality (AR) users, taking in smartphones, tablets and smart glasses, will rise from 60m in 2013 to nearly 200m in 2018. With this in mind, Everline Future 50 member Zappar’s mission is to deliver the best tools to create the most immersive experiences for the new digital canvas about to emerge.