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Tag: Campaign

Pringles uses Kelly Brook for unusual marketing stunt

April 27, 2017

By Hunter Ruthven

English model and actress Kelly Brook has partnered with crisps brand Pringles to provide Londoners with a unique “flavour experience .

Britain can soon expect a wave of capital from angel investors

April 6, 2016

By Shane Schutte

A new campaign being launched by the House of Commons seeks to more than double the number of active angels backing UK firms by 2019.

What marketers can learn from the worlds 100 most effective ad campaigns

March 11, 2016

By Shane Schutte

Looking at the Warc 100 class of 2016 – an annual ranking of the world’s best marketing campaigns and companies according to business impact – it is clear there are a number of themes that emerge.

Twitter launches first TV advert in a bid to gain new followers, but confuses many in the process

November 3, 2015

By Shane Schutte

Social media platform Twitter announced it added just 4m new monthly users in its most recent quarter – which sent its stock tumbling. Determined to get the lines on the graph pointing skyward instead of near-flatlining, the company is rolling out a bunch of TV adverts – the first of which has been confusing to say the least.

Don’t leave your customers out in the cold: Tips for a successful Christmas marketing campaign

October 19, 2015

By Marie Dalton

Here are our top tips for retail bosses and their marketing teams on how they can make sure they get marketing right this year.

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RealBusiness — Telling the truth about SME Life

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

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