Skip to content
Advertisement · Leaderboard 970×250
RealBusiness RealBusiness — Telling the truth about SME Life
Contact Us FREE Newsletter
  • Advice
    • Accountancy
    • Business Law & Compliance
    • Business Technology
    • Choosing Suppliers
    • Entrepreneur
    • Finance
    • HR & Management
    • International Trade
    • Leadership & Productivity
    • Loyalty & Rewards
    • Managing Your Cash Flow
    • Managing Your Fleet
    • Raising Finance
    • Sales & Marketing
    • Selling Your Business
    • Work & Wellbeing
  • Guides
  • Interviews
  • News
  • Opinion
  • Podcast
RealBusiness
  • Advice
    • Accountancy
    • Business Law & Compliance
    • Business Technology
    • Choosing Suppliers
    • Entrepreneur
    • Finance
    • HR & Management
    • International Trade
    • Leadership & Productivity
    • Loyalty & Rewards
    • Managing Your Cash Flow
    • Managing Your Fleet
    • Raising Finance
    • Sales & Marketing
    • Selling Your Business
    • Work & Wellbeing
  • Guides
  • Interviews
  • News
  • Opinion
  • Podcast
Contact Us FREE Newsletter

Tag: BrewDog

BrewDog’s Pink IPA marketing stunt has everyone divided

March 8, 2018

By Shane Schutte

Ahead of International Women’s Day, BrewDog announced the release of the satirically dubbed ?beer for girls,” Pink IPA, via Twitter. It was meant to be a clarion call to close the gender pay gap and to expose sexist marketing.

The Living Wage: A powerful business booster and staff recognition tool

November 13, 2017

By Shane Schutte

We take a look at why UK companies have signed up to the voluntary Living Wage rate and the benefits resultant of this decision.

A case for activist investors in SMEs

May 25, 2017

By Hunter Ruthven

Whether led by founders, owner-managers or CEOs, some SMEs could do with a bit of a shake-up courtesy of activist investors that silent assassin that creeps up in the night.

Recent Posts

  • Private equity doesn’t build businesses, it bets on them
  • Meet Mark Sweeny of de Novo, the eighth fastest growing UK business
  • How employers can encourage men’s mental health in the workplace
  • From Olympic trials to a £5m wealth management platform: Strabo’s Ben Waterman
  • Take back control: new CMA rules let UK businesses block Google’s AI from scraping content

Recent Comments

No comments to show.
RealBusiness — Telling the truth about SME Life

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

Main Links

Our Social Media

Do you want to write for us?

Click below to find out more

Find out more

© 2026 RealBusiness. All rights reserved.

Search

What are you looking for?