The vast majority of UK employees seem to be of the belief that the business they work for will no longer be competitive by the year 2020.
For years designers have been touting the business benefits of design, so it’s surprising that companies are only just starting to get a seat at the table. This is thanks, in part, to the success of design-led startups like AirBnB, the rise in design-focussed VC funds and the emergence of titles like CXO and CDO.
Looking at the Warc 100 class of 2016 – an annual ranking of the world’s best marketing campaigns and companies according to business impact – it is clear there are a number of themes that emerge.
Nobody likes being the scapegoat – a time where you can clearly see the double set of bus tracks across the back of your shirt. We unveil four times that CEOs chose to blame a sticky situation on others.
The founder of children’s luggage company Trunki believes the decision by the Supreme Court to not uphold his infringement claim will serve as a “wave of uncertainty” for British designers.
The ACCA has offered chancellor George Osborne advice ahead of the Budget, suggesting he should stick to keeping the steady pace of recovery going.
With business leaders needing to know what technological innovation is on the horizon to take advantage of, Tony Stiff, CEO Flowgroup, provides some guidance on the most exciting advancements in transport, the home and fitness.
Martin Davidian of FedEx Express identifies the four major stages an SME should go through as it begins to scale up and conquer global markets – building relationships with customers and constantly innovating as it goes.
While in the UK many women don’t come across some of the horrors faced by those in less privileged nations, British women still face significant inequalities – particularly in the workplace. With that in mind, some inspiring female bosses unveil their top tips for business.
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