After travelling the world, Nikolay Storonsky found that bank charges had inflicted heavy damage to his wallet – leading to the creation of Revolut. And after securing the Disruptor of the Year Award at the Everline Future 50 Awards, we caught up with him to see how he grew the firm using innovation.
With social media increasingly providing valuable data as well as a means of corporate expression, Real Business spoke to Liliana Osorio, EMEA marketing manager at analytics company Crimson Hexagon, about how growing companies can use this to compete with established brands.
Part of the Tech City UK initiative, Tech East has been formed to bring together the most prominent tech hubs dotted across the East of England with a view of bolstering the region’s investment and talent opportunities.
The steady digitisation of customer service and engagement processes has brought about significant improvements in both efficiency and customer experience.
Automotive giant Jaguar Land Rover has launched InMotion, a new startup arm of the business that will use tech to develop mobile services designed to solve issues faced in the transport industry.
Acknowledging the changing attitudes of Brits when it comes to healthier lifestyle, t plus is delivering vitamin-rich teas to stores including Tesco, which it hopes will lead to it becoming the number one challenger brand in hot drinks in the UK.
Today, everything is driven by data. Whether it’s analysing quarterly sales figures or using a fitness tracking app, reviewing inventory information or scrolling through recommended music on iTunes – data permeates both work and play, our jobs and our personal lives.
Seemingly Uber’s controversies aren’t enough to slow it down, as the on-demand car service and other ride-sharing platforms are set to see global revenues double to $6.5bn by 2020.
There are two main digital marketing approaches that an SEO agency will use to help you to increase your page rankings, reach your audience and grow your business online – pay-per-click (PPC) and organic search engine optimisation (SEO), the latter of which we’re going to guide you through.
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