Real Business sat down with Michael Lillelund and Shaun Houghton from My Gold Platform, the bespoke gold company that trades physical gold internationally, offering customers reliable investing advice and secure delivery or storage.
Loyalty and rewards programs can help businesses increase their customer lifetime value and customer retention. In order to, compete with high technology-driven consumer companies like Amazon, Apple, or PayPal, for repeated business and to build customer relationship by providing personalised content or discounts and value for money. There are various types of loyalty programs but what are some of the key strategies for launching a successful rewards program?
The award-winning hypnotherapist and business owner, Jessica Boston talks with Real Business on prioritising her vision, building a brand under her terms, and how her love for music has presented new ventures.
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